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My Delish Bestie
What makes a best friend in the kitchen?
Hearst Magazines (2022)
The Ask
As part of Hearst' intern, Delis asked us to create a social media campaign to convert fans to subscribers.
Insight
Budget meals are proven to be an effective concept widely used in making food content.
Strategy
Your best kitchen moments are the ones you share with someone you love.
Role
My Delish Bestie @
Strategist
A TikTok campaign that encourages fans to create the tastiest and most affordable dish based off Delish recipes.
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